About

Jeffrey C. Hood holds degrees in electrical engineering and law, and spent 35 years as a patent attorney in private practice, working with some of the largest corporations in the world.

He's an avid backpacker, having hiked trails across North America and beyond.

Much of his adult life he's also spent trying to understand why people behave so irrationally — and what patterns, if any, explain it.

His first book, Inefficient Market Theory, examines the intersection of psychology and investing. It lays out a framework for understanding why markets misprice assets — and how to use that to find good investments.

His current book, False Virtue, looks at how the pursuit of a counterfeit form of virtue is reshaping Western society — and not for the better.

Jeff splits his time between Austin, Texas, the Florida panhandle, and northwest Washington state.